This chapter will give an overview about the results of the data collection. The information presenting the responses to interview questions were gained through in-depth interviews with companies involved in offshoring projects in Morocco. Four companies took part in the research, enabling the evaluation of their experience. All of them operate in the Software and Telecom industry. The data was collected between June and August 2006. In addition, Literature review has provided a pattern that is used to compare the findings against those predicted in the reviews as suggested by Yin (1994). Hence, my analysis of the cases consists in comparing the main findings and detecting the similarities and contrasts between each case and with various theories from literature.
The first part introduces the background information of the interviewed firms. This data was collected from both primary and secondary research. Interviews were conducted in French and my interviewees have received a copy of the English version of their answers to avoid any misunderstanding. Besides, I made the choice to keep companies’ names anonymous in order to get more freedom in commenting their decisions; therefore all names used in this chapter are disguised.
The second part will examine the most common drivers for offshore outsourcers in Morocco. My findings will be based on my interviewees’ experiences and their own understanding of the practice of offshoring.
These drivers are discussed according to the main findings of the literature review.
Finally, I will discuss aspects of the Moroccan offer as a nearshore destination for European companies and how locational and geographical differences did influence the choice of the offshoring destination for the interviewed firms.
However, it is necessary to remind that the offshoring phenomenon despite being important in Morocco, its scale can’t be compared with that in countries like India. Morocco is only at the early stage of developing outsourced information technology and back-office processing sectors and the projected growth, is still relatively small when compared with the size of the offshore market, particularly in India. To put it into context, the Indian city of Bangalore alone currently employs around 60,000 people in its BPO activities.